• • 
•  
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

Hospitality and Casino Management

GES 606 -- 200 hours

Course Outline

I. Module 1 - Introduction to Hospitality Law
a. Introduction to Law
b. Overview of Partnerships
c. Administrative Law
d. Equal Opportunity
e. Personal and Real Property
f. Gaming Law
g. Consumer Protection
h. Employment Law
i. Labor Relations

II. Module 2 - Principles of Hospitality and Casino Accounting
a. Review of Accounting
b. Financial Analysis
c. Financial Management
d. Asset Management
e. Working Capital
f. Time Value of Money
g. Cost of Capital
h. Budgeting

III. Module 3 - Hospitality and Casino Marketing
a. Introduction to Marketing
b. Consumer Relationships
c. The Marketing Environment
d. Market Information
e. Market Segmentation
f. Product Life-Cycles
g. Branding Strategies
h. Product Pricing
i. Advertising
j. Personal Selling

IV. Module 4 - Principles of Hospitality and Casino Staffing
a. Analyzing and Designing Jobs
b. Managing Human Resources
c. Managing Employee Performance
d. Recruiting Human Resources
e. Selection Strategies and Decisions
f. High Performing Organizations
g. Retention

V. Module 5 - Cultural Diversity and Hospitality Management
a. The Management Process
b. HR Strategic Challenges
c. Forecasting Needs
d. Ethics and Fair Treatment
e. Basic Performance Appraisals
f. Labor Relations
g. Global HR Needs

VI. Module 6 - Native American Community Development
a. Community Need
b. Culture
c. Status Issues
d. Early Literature



---