After completing this course, students will have covered material included in The North American Small Business International Trade Educators (NASBITE) Certified Global Business Professional (CGBP) examination, including:

  • The management challenge of international trade.
  • Aspects of the global business planning process.
  • Factors affecting management of international trade.
  • Information sources for global business planning.
  • Sources of assistance for global business planning.
  • Practical tools for international trade.
  • The management context of global business.
  • Evaluating the internal and external environment to identify potential marketing threats and opportunities.
  • Developing and implementing the global marketing plan.
  • Coordinating the marketing mix of goods and services.
  • Optimizing supply-chain solutions to meet the requirements of the international business plan including evaluation of all modes of transportation, inventory, time to market, landed costs, and customer requirements.
  • Evaluating and selecting potential intermediaries necessary to support the international business plan.
  • Completing documents required for international movement of product and services.
  • Coordinating with other departments to calculate the true cost, benefits, and risks of proposed transactions in order to implement risk management policies.
  • Facilitating the offshore procurement process.
  • Assessing political and economic risks and cultural issues of the target country to establish the financial costs and viability.
  • Evaluating foreign currency exchange risk and selecting, implementing, and managing risk mitigation techniques to protect the company against fluctuation of foreign exchange.
  • Researching and analyzing credit history and payment capacity of the potential buyers/partners to assess the commercial risk of the buyer.
  • Establishing the most appropriate methods and terms of payment.
  • Selecting appropriate methods, terms, and currency of payment to agents, sales representatives, distributors, suppliers, and international joint ventures.
  • Developing a short, medium and long-term financial plan.


    • Course Overview/Description Course Objectives Course Outline Prerequisites/Audience PC Requirements/Materials Included Instructor Bio FAQs See a Demo
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Certified Global Business Professional

GES 203 -- 400 hours  -- Certification Preparation Program

Course Objectives


    After completing this course, students will have covered material included in The North American Small Business International Trade Educators (NASBITE) Certified Global Business Professional (CGBP) examination, including:

    • The management challenge of international trade.
    • Aspects of the global business planning process.
    • Factors affecting management of international trade.
    • Information sources for global business planning.
    • Sources of assistance for global business planning.
    • Practical tools for international trade.
    • The management context of global business.
    • Evaluating the internal and external environment to identify potential marketing threats and opportunities.
    • Developing and implementing the global marketing plan.
    • Coordinating the marketing mix of goods and services.
    • Optimizing supply-chain solutions to meet the requirements of the international business plan including evaluation of all modes of transportation, inventory, time to market, landed costs, and customer requirements.
    • Evaluating and selecting potential intermediaries necessary to support the international business plan.
    • Completing documents required for international movement of product and services.
    • Coordinating with other departments to calculate the true cost, benefits, and risks of proposed transactions in order to implement risk management policies.
    • Facilitating the offshore procurement process.
    • Assessing political and economic risks and cultural issues of the target country to establish the financial costs and viability.
    • Evaluating foreign currency exchange risk and selecting, implementing, and managing risk mitigation techniques to protect the company against fluctuation of foreign exchange.
    • Researching and analyzing credit history and payment capacity of the potential buyers/partners to assess the commercial risk of the buyer.
    • Establishing the most appropriate methods and terms of payment.
    • Selecting appropriate methods, terms, and currency of payment to agents, sales representatives, distributors, suppliers, and international joint ventures.
    • Developing a short, medium and long-term financial plan.


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